🏳️‍🌈 🏳️‍🌈 London Pride; What's on this weekend?

🏳️‍🌈 🏳️‍🌈 London Pride; What's on this weekend?

On Saturday 2 Jul 2022, the UK’s biggest, most diverse Pride parade takes place, a home for every part of London’s LGBT+ community. Looking for ways to celebrate and what to do on the day? We've got you covered! 🏳️‍🌈
Trending 101; Soft Suiting

Trending 101; Soft Suiting

Whether its oversized or tailored fits, suits are the ultimate trend right now. They are the coolest go to day to night outfit, whatever your vibe is, there's a suit to match it.
Get The 80s Look : Stranger Things

Get The 80s Look : Stranger Things

Everyone's favourite Netflix sci-fi was back on screens last week and of course we were absolutely obsessed, because WHO ISN'T?! Right?! 
GET THE LOOK; Top Gun

GET THE LOOK; Top Gun

After 35 years the classic movie is back, Tom Cruise is back and better than ever staring in Top Gun 2.
Best of the Met Gala 2022

Best of the Met Gala 2022

The first Monday in May is always one of our favourites, as The Met Gala returns with some of the world's biggest stars for the charitable event of the year.
DROTT REOPENING PARTY 2022

DROTT REOPENING PARTY 2022

Our iconic flagship store at Drottninggatan 77 in central Stockholm is back in business after being closed for renovations during spring. 
Earth Day 2022 - Learn more about our vintage product!

Earth Day 2022 - Learn more about our vintage product!

As a vintage brand, sustainability is at the core of our ethos. We pride ourselves in selling preloved vintage fashion in an effort to re-home the millions of items that otherwise go to landfill every year! Learn more about sourcing our product here!
Beyond Retro x Converse : Upcycled Striped Shirts ♻️

Beyond Retro x Converse : Upcycled Striped Shirts ♻️

We are so excited to have worked on another project up-cycling the iconic Chuck 70's, transforming formal menswear attire and giving the classic garment a new life.  A series of discarded striped shirts were sourced, graded and cut for the collection, reshaping the nostalgia associated with classic office wear to create a unique summer capsule, with breathable, lightweight upper.

Introducing Re:Yak

Introducing Re:Yak

If you want to clear out your closet... plus fancy a wardrobe refresh, you can bring them into store and we will buy back items in exchange for Beyond Retro credit. We're looking for best designer, sportswear, workwear and now Lucy & Yak items!!
Shop our 'No War' Tote Bags and support the crisis in Ukraine

Shop our 'No War' Tote Bags and support the crisis in Ukraine

Marina Ovsyannikova, a russian Channel One employee who staged an on-air protest as she held up a anti-war sign behind a studio presenter was our inspiration for the 'No War' tote bag. 

The situation in Ukraine is utterly devastating to us and as a brand, we want to do what we can to support the crisis which is why we have launched the 'No War' tote bag. Through our medium of using used as an input to express our feelings on this crisis we are able to contribute to a global effort of helping the refugees. 

New store Opening - Westfield White City

New store Opening - Westfield White City

We are so excited to announce that we are opening a brand new store in the UK’s number one shopping centre, Westfield London in March 2022. As the first sustainable, vintage fashion store in their original West London mall, we are proud to be taking their original experience to even more customers. 
International Womens Day: Celebrating 20 years of our Retail Director Kate Peters

International Womens Day: Celebrating 20 years of our Retail Director Kate Peters

In honour of International Women's Day, we’re celebrating our amazing Global Retail Director: Kate Peters. Leading our brand from our first store in Cheshire Street to now 12 stores in the UK and Sweden... (and counting!), she's been a sustainable trailblazer for Beyond Retro since 2002. We wouldn't be where we are without her, and couldn't ask for a better leader to steer our vintage ship. We sat down for an interview and asked about her journey with us for the last 20 years...

 Kate Peters Beyond Retro

Tell us how you started working for Beyond Retro... what was it like 20 years ago?!

I fell into Beyond Retro by accident, I only intended to stay 5 minutes but fell in love with a small bunch of amazing people who loved vintage and wanted to create fun exciting stores. Today it's a large bunch of people - but the same passion remains. I get to work with fantastic minds who love vintage and see the value of recycling fashion. I'm fortunate that I've always worked with people who wanted to make a difference.

What makes you so passionate about vintage clothing?

I’ve loved it as long as I can remember. As a kid I adored dressing up in my grandmother's old 40s and 50s dresses, as a teenager I wore my mum’s outrageous 60s dresses and my great grandmother’s dresses and petticoats  - I've always been into clothing with stories.

What are the biggest challenges you've faced?

We’ve definitely had a lot of different challenges over the years, but getting through Covid was the most testing. We saw a lot of great companies fall, I’m extremely grateful to everyone on our team who got us through this, and our customers who supported us through such a tumultuous time. 

How have you seen the fashion retail landscape change?

The conversation around sustainability. Brands are finally starting to realize they need to take responsibility for what they are putting out there to the customer. It used to be all about speed to market with no thought beyond this, no consideration to the longevity of clothing, but at last the conversations are on the table. Change is happening slower than it needs to, but at least it's starting. 

What are some of your fondest memories of the Beyond Retro journey so far?

Opening our first store in Sweden was pretty special. Launching a new store is always exciting, it's like racing towards opening night of a show, all these clever people come together to create something really magic. It was a joy to find like minded people in Sweden who wanted to create the same magic, and we’ve loved growing a customer base there over the last few years. 

What advice would you give to those hoping to achieve their goals?

If your goals align with something you love and believe in, you're halfway there. The hard effort to achieve your aspirations will be all the more rewarding. 

What are your hopes for the future of sustainable fashion?

I hope sustainable fashion becomes accessible to all, obviously this is complex and not just about lowering the prices of sustainable products. We need a societal shift. We need a global shift. I look forward to a time when all fashion is created to be circular, whether by production values that mean those clothes can be recycled and reworn and repaired over and over like the clothes handed down from our grandmothers, or made using circular technology meaning clothing can be regenerated into new clothing or other uses - so nothing goes to waste.